The Value Pricing Podcast
Mark Wickersham - chartered accountant, public speaker and value pricing expert – has spent the last 20 years teaching accountants and bookkeepers about the wonders of value pricing. In this podcast he tackles some of the industry’s most common frustrations such as dealing with price sensitive clients, having the pricing conversation, and being confident when it comes to charging the higher prices that you deserve. Mark is obsessed with value pricing! It is far superior to the fixed pricing or hourly billing methods that most accounting professionals typically use and everyone should be using it. It’s how he built his 7-figure business, and it’s how you are going to do the same. These episodes are recordings of live monthly training sessions in which Mark teaches accountants and bookkeepers like you how to price your services, how to win more clients and how to run a more profitable business.
The Value Pricing Podcast
From £100k to £1.2M - The Next Chapter of a Remarkable Accounting Journey with Neil Criddle
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Mark Wickersham
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Season 1
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Episode 57
Ever wondered how a sole practitioner can generate 1.2 million in revenue in less than four years?
Join us as Neil shares his journey from starting with zero clients to a booming practice.
Neil discusses navigating job loss and lockdowns to build a successful firm and turning challenges into opportunities.
Discover the power of digital tools in transforming an accounting practice.
From social media insights to business restructuring, learn how embracing technology and consistent marketing can elevate your practice.
Neil also breaks down the essentials of building a team and why choosing personality over experience can be a game changer for your firm.