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The Value Pricing Podcast

Mark Wickersham - chartered accountant, public speaker and value pricing expert – has spent the last 20 years teaching accountants and bookkeepers about the wonders of value pricing. In this podcast he tackles some of the industry’s most common frustrations such as dealing with price sensitive clients, having the pricing conversation, and being confident when it comes to charging the higher prices that you deserve. Mark is obsessed with value pricing! It is far superior to the fixed pricing or hourly billing methods that most accounting professionals typically use and everyone should be using it. It’s how he built his 7-figure business, and it’s how you are going to do the same. These episodes are recordings of live monthly training sessions in which Mark teaches accountants and bookkeepers like you how to price your services, how to win more clients and how to run a more profitable business.

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The Value Pricing Podcast

Referral Systems For Getting New Customers

August 03, 2026 • Mark Wickersham • Season 1 • Episode 114

0:00 | 38:41

Want a steady stream of client referrals instead of leaving them to chance?

What if a few simple systems could transform how your firm grows?

Discover why exceptional service alone isn't enough to generate referrals.

Learn when to ask, who to ask, and how to attract more of your ideal clients.

You'll also uncover practical referral systems you can implement straight away.

Simple ideas. Powerful results.

The latest episode of the Value Pricing Podcast is now available: Referral Systems For Getting New Customers

In today's episode you will learn:

Why referrals should never be left to chance.
How exceptional service naturally creates more recommendations.
When and how to confidently ask clients for referrals.
How to attract referrals from your ideal clients.
Five simple referral systems to grow your firm consistently.
How reciprocity can dramatically increase referral opportunities.

Don't miss out on the simple referral systems that could transform the way you attract new clients and grow your firm.

Listen now!

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Mark Wickersham